home *** CD-ROM | disk | FTP | other *** search
-
-
- INTRODUCTION TO SHAREWARE
-
- There is a whole world of useful software that is not seen for
- sale in computer stores. There are programs of every description;
- Word Processors, Spreadsheets, Games, Utilities, Education, etc.
- Some of this software is faster and more powerful than its
- comparable commercial software that costs hundreds of dollars.
- This software is not copyprotected; you may copy it and give it to
- friends to try and evaluate. And best of all, you get fully
- functional programs, complete with documentation, for practically
- the cost of a blank disk.
-
- That is the world of shareware or user-supported software. They
- are copyrighted programs written in the hope that people will pay
- for them on a try-before-you-buy basis.
-
- Shareware authors allow their programs to be copied, shared and
- distributed by individuals, user groups, and shareware
- distributors so that users get a chance to try software before
- buying it.
-
- If you try a shareware program and continue to use it you are
- expected to register with the author of the program and pay a
- registration fee. Individual programs differ on details. Some
- request registration while others require it.
-
- In return for registration, users get, depending upon the author,
- anything from a simple right to continue using the software to an
- updated program, telephone support, and/or a printed manual.
-
- The addresses and phone numbers of the authors are usually
- included on the opening screen or in the document files
- accompanying the program.
-
- Shareware was alternately called user-supported software and
- freeware. The concepts were essentially the same, but the names
- are different.
-
- Shareware is different from public domain in the sense that public
- domain authors require no registration and no support is available
- from authors.
-
- Shareware is the future of software marketing. Everyone would
- rather try out a program before buying it. As the public becomes
- more aware of the shareware concept, it will be the only way
- people will wish to buy software. Suppose you need to purchase a
- spreadsheet program. Conventionally, you had to buy it from a
- software dealer, or order it through the mail and pay over $200
- for one program. If, after using the program, you discover that
- it is not what you need, there is nothing you can do about it. On
- the other hand, with shareware you can try several spreadsheet
- programs, and then pick the one you like the most and register it
- directly with the author for a fraction of the cost.
-
- Shareware offers the ultimate money-back guarantee --if you
- don't use the product, you don't pay for it.
-
- This idea of Shareware started in 1982 when Andrew Fluegelman and
- Jim Button encouraged users to copy their programs and share them
- with others. Many industry leaders at that time thought this idea
- wouldn't work and it would go away, but it didn't.
-
- In 1987 there were at least four shareware companies with annual
- sales of 1 million dollars or more. These four companies are:
-
- 1- QuickSoft (PC-Write)
- 2- Datastorm Technologies (ProComm)
- 3- Magee Enterprises ( Automenu )
- 4- ButtonWare (PC-file, PC-Calc, etc)
-
- The above companies and many other shareware authors have joined
- together to form an organization called the Association of
- Shareware Professionals. The stated purposes of this association
- are:
-
- 1- To inform users about Shareware programs and about
- shareware as a method of distributing and marketing
- software.
-
- 2- To encourage broader distribution of Shareware through
- user groups and disk dealers who agree to identify and
- explain the nature of Shareware.
-
- 3- To assist members in marketing their software.
-
- 4- To foster a high degree of professionalism among
- shareware authors by setting programming, marketing
- and support standards for ASP members to follow.
-
- 5- To provide a forum through which ASP members may
- communicate, share ideas and learn from each other.
-
- If you are interested to know more about the ASP, to
- become a member or to be a shareware vendor, you can
- write to the following address:
-
- Association for Shareware Professionals
- 545 Grover Road
- Muskegon, MI 49442 - USA
-
- Phone (616) 788-5131
- Fax (616) 788-2765
-
- ----------------------------------------
-
-